ESLSCA®
ESLSCA University is a leading higher education institution in Egypt, offering a wide academic portfolio across undergraduate programs, postgraduate degrees, executive education, schools, research, admissions, and student life. With a strong international background and a diverse learning ecosystem,
Client
Eslsca University
Industry
Education
Year
2025
Services Provided
UX strategy
website architecture
user journey planning
UI direction
SEO
CMS Website
Web Development
Ai agent chat bot

Key Challenges
The challenge was to turn a large academic platform into a clear, simple, and guided digital experience. The website needed to serve different audience types while keeping navigation, program discovery, admissions, and university information easy to understand
Complex Structure
Organizing multiple schools, programs, admissions paths, and university sections into one clear website experience.
//01
Multiple Audiences
Creating journeys for undergraduate students, postgraduate applicants, professionals, parents, and partners.
//02
Program Discovery
Helping users find the right program faster and understand the details without confusion.
//03
Scalable Content
Building a structure that can support future programs, events, campaigns, and updates.
//04
Our Approach
Our approach was rooted in the belief that great design should make intelligence feel invisible — powerful, yet effortless.
Clear Architecture
We reorganized the website into focused sections for programs, admissions, schools, student life, events, and university information.
//01
CMS-Driven System
We built dynamic content structures for programs, news, events, and academic pages, making the website easier to update and scale.
//02
User-Led Journeys
The mobile companion app was designed to extend the in-car experience beyond the vehicle itself, starting with intelligent pre-drive planning that evaluates charge levels, optimal routes, and environmental conditions.
//03

Final Outcome
Our approach focused on simplifying the academic journey while building a dynamic website structure that supports long-term growth. We designed the platform to be clear for users and practical for ESLSCA’s internal team to manage through CMS-powered content sections.
90
+
SEO Score
Optimized website structure, metadata, page hierarchy, and performance foundations to support stronger search visibility.
120
+
Dynamic Pages
Built a scalable CMS-powered structure covering programs, schools, admissions, events, news, and university content.
8
+
User Journeys
Created clear pathways for undergraduate students, postgraduate applicants, professionals, parents, partners, and international visitors.
12
+
CMS Collections
Developed dynamic content systems for programs, news, events, and academic pages, making updates faster and easier for the ESLSCA team.
“Arqos team not only helped us design a car interface — you helped us design how people will feel safe, seen, and in control in a future where cars think for themselves.”
— Johan Feldman, Head of Product Design, Redshift Motors
